Follow Beckham For €88

Following David Beckham’s transfer to Paris St Germain, it was only a matter of time before transport providers began to capitalise on the move. Collaborating with French advertising enthusiasts CLM BBDO, high-speed rail service Eurostar have swiftly hopped on the Beckham bandwagon to churn out some promotional material that boasts cheap ticket fares from both […]

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Etihad hails success with profit growth of 200%

Etihad Airways reports a remarkable year which saw profits grow by 200 per cent. Etihad Airways worked with Transport Media to launch a new fleet of gold vehicles promoting their flights connecting Abu Dhabi to the world. The opulent full livery taxistravel in and around Manchester city and Manchester Airport to promote their services from […]

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Manchester United buys BSkyB’s one-third stake in MUTV

Manchester United has bought BSkyB’s one-third stake in MUTV in a multi-million pound deal to take complete control of its in-house TV channel. MUTV was set up in 1998 as a three-way joint venture with ITV and BskyB, and United bought ITV’s stake in November 2007 for around £3m. The club has now bought BSkyB’s one-third […]

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Out Of Home Advertising Goes For Gold

Whether you were in the country’s capital or not over summer, chances are high that you’ve seen some form of outdoor reference to London’s 2012 Olympic events. What you will have also been exposed to are a multitude of promotional formats stemming from games sponsors. From Coca-Cola logos splashed across bus supersides to this cheeky […]

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