Leading online company SEO Specialist is taking advantage of the increased demand from organisations for SEO skills and services in today’s world of modern marketing with a full livery Taxi Advertising campaign launching their new ‘How To Be Found Online’ service.
The search engine marketing company contacted Transport Media with the brief that they wanted an Outdoor Advertising solution to complement their advertising efforts online, and Transport Media recommended the use of full livery Taxi Advertising in The Capital.
The campaign will run for twelve months and is the perfect saturation format, allowing the targeted high impact campaign reach areas other formats could not reach. Taxi Advertising transports the brand directly amongst the clients target audience of business people, decision makers and opinion leaders.
Taxi Advertising has a competitive edge over most other Outdoor Advertising formats during the summer of 2012 as the moving media is not subject to the advertising regulations put in place by the Government to protect Olympic Sponsors and ensure a consistent look during theOlympic and Paralympic Games.
The premium full livery format will proudly display the campaign message and new website details across Central London in order to drive further traffic to the new site www.HowToBeFound.co.uk launching on the 23rd January 2012. The moving media format will add heavy weighting to the overall media strategy which includes an online push from www.SeoSpecialist.co.uk.
The How To Be Found service aims to present the benefits of SEO and what SEO specialists do in easy to understand terms. The service addresses SEO secrets that some specialists may not share, and helps optimise businesses presence online.
Transport Media has effectively utilised the opportunity to gain extra exposure by targeting the campaign to London surrounding one of the most historic events of recent decades, The 2012 Olympics.
“Transport Media have a wide range of affordable Outdoor Advertising options and are a highly creative and helpful team. The taxis will be seen by a worldwide audience during The Olympics and have excellent resonance to the City of London. I wanted my brand to absorb that outstanding reputation, while increasing credibility and awareness of the How To Be Found service. Most SEO companies only advertise online, so using Outdoor Advertising gives us the opportunity to be found in the public sphere.” says Markus Jalmerot, founder of SEO Specialist.
Visit transportmediadev.hivehosted.co.uk for more examples of our Outdoor Advertising Solutions on transport, or www.oohinternational.co.uk for more Out Of Home Advertising ideas.
Visit www.HowToBeFound.co.uk from the 23rd January 2012 to find out what SEO can do for your business.