A new data-driven campaign to coincide with the school half-term holidays has been launched by East Midlands Trains, discouraging people from driving into London and tempting them to take the train instead.‘Reasons to Take the Train’ provides potential train customers with real-time and geo-targeted information and data on how long it would take them to […]
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Swedish car manufacturer Volvo has claimed that it will take full responsibility for any accidents caused from its driverless cars in a bid to quicken regulations to bring autonomous vehicles to US roads sooner rather than later.Regulations have not yet been established to govern how cars and their manufacturers should be liable for accidents, and […]
Read More >Transport Media is pleased to showcase some of its latest taxi advertising work, with a new campaign coordinated alongside world asset management leader, Snow Software. A fleet of iconic London black cabs has been decked out in the eye-catching sky blue branding of Snow in a campaign also promoting last weekend’s Gartner IT Financial, Procurement […]
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