London’s iconic red buses are a staple of the sightseeing agenda of visitors to the capital, but this week Transport for London joined forces with bus operator Stagecoach to give one of its fleet a facelift. Marking the 10th anniverary of TfL’s LGBT staff network group, Outbound, the red double decker bus has incorporated the […]
Read More >There are a number of benefits of choosing to promote a company or product on moving transport, with buses in particular offering high exposure campaigns which can successfully target certain geographical areas. Whereas billboards and posters require the consumer to come to you, buses can take your adverts on the road, and with 90% of […]
Read More >Online bookmakers Betfair launched a transport advertising campaign with a difference on Friday, providing London commuters with a free lift in an attempt to battle the blues of what is notoriously known as the unluckiest day of the year: Friday the 13th. The company sent a fleet of rally cars in the black and yellow […]
Read More >A new look for Transport for London’s ‘Boris Bikes’ could soon see the streets of the Capital awash with the red of banking giants Santander, who are reportedly leading the race to sponsor the cycle hire scheme. Since launching in 2010, the bikes – which are colloquially named after Mayor of London Boris Johnson – […]
Read More >Advertising on the London Underground is one of the best ways to raise awareness of your brand in the Capital, regardless of what sort of audience you’re looking to target. From tourists on Oxford Street to business people in Canary Wharf, as many as 150,000 commuters enter the network every hour, meaning that your advertisements are guaranteed to […]
Read More >It’s common knowledge that football is a billion-pound-business these days. From shirt sponsorships and advertising hoardings to colossal television deals and multi-million pound transfers, the world’s favourite sport is seeing clubs and players seemingly get richer and richer. Sadly, though, this rule doesn’t seem to be applying to struggling Italian giants AC Milan right now. […]
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